Browsing all articles from November, 2006


As a marketer, this burningpants correspondent has always been wary of new or fad things in terms of a return on investment.

Social media today is constantly chatted about with companies chasing ways to capitalise on the proliferation of online chatter and connection.

There are a few companies …

The post-Christmas sales have seen UK consumers rushing to land a bargain; while in asset management land, as capital constraints and regulations tighten for banking groups in Europe, several bank-owned asset managers could also be up for grabs in 2012.

So who could be placed in the shop …

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Financial Planning Shadow Shopping

A study of financial planner ability to service and engage with real buyers of investment, superannuation and insurance advice.

Greener Pastures

A study of the drivers and barriers for advisers establishing their own AFSL.

Financial Planner Affection

A study of consumer sentiment towards financial advisers and financial planning groups.

Women In Super

A study of the female mindset when it comes to superannuation.

Australian Cash Report Q2 2011

A detailed analysis of the Australian retail deposit industry conducted quarterly. Q2 2011 focused on 'At-call account selection drivers'.

Australian Mortgage Report Q2 2011

A detailed analysis of the Australian mortgage industry conducted quarterly. Q2 2011 focused on Lender Strategy / marketing impacts.